Martech Hub

How To Track Facebook Ads in Google Analytics (The Right Way)

Learn how to track Facebook Ads in Google Analytics using UTMs with this step by step guide.

9 Ways to Get More Clients for Your Facebook Ads Agency

Are you looking for ideas to get more clients for your Facebook Ads agency? Check out the 9 best ways to grow your agency today!

How to Make an Instagram Analytics Report (+ Free Template)

Get our free Instagram analytics report template and start making more profitable social media marketing campaigns today!

7 Best Instagram Ad Template Tools 2022

Want to create social media ads that people will actually click on? Find the best Instagram ad templates here.

How to Make an Instagram Ad Dashboard (+ Bonus Alternative)

Are you trying to build an Instagram dashboard to track the performance of your ads? Check out these 5 KPIs to track for more profitable campaigns!

Facebook Ads Reporting for a Larger ROAS (+9 KPIs to Track)

Are you looking to improve your Facebook Ads reporting to increase your return on ad spend? Check out these tips for more profitable campaigns in 2022.

How to Calculate Engagement Rate: 12 KPIs to Track

Do you want to learn how to calculate engagement rate for all your marketing channels? Check out 12 KPIs to track for creating more profitable strategies.

Making an Instagram Marketing Dashboard: 5 KPIs You Need

Do you want to make an Instagram marketing dashboard to track your growth on the platform? Check out the 5 KPIs you need to build a smarter strategy today!

Instagram Ad Analytics: 7 KPIs Every Marketer Needs

Are you pouring over your Instagram ad analytics, but need help tracking the right ones? Check out these 7 Instagram KPIs for paid ads for a larger ROAS!

How to Find Clients on LinkedIn: 5 Proven Strategies

Do you want to learn how to find clients on LinkedIn for your agency? Check out these 5 proven strategies for LinkedIn lead generation (+3 things to avoid!).

How to Create a Social Media Audit (& the KPIs You Should Track)

Do you want to run a social media audit to improve your marketing strategy? Check out the KPIs you need to track and how to build a social audit today!

Facebook Ads KPIs: All the Metrics You Should Be Tracking NOW

Wondering which Facebook ads KPIs you should be tracking for a larger ROAS? Check out these 7 metrics to build a stronger marketing strategy today!

Google Ads vs Facebook Ads: Which Is Better for PPC?

Trying to figure out the best platform for your PPC efforts? Check out this review of Google Ads vs. Facebook Ads to help decide between two giants!

LinkedIn Analytics: 7 KPIs You Need to Track from LinkedIn

Working with LinkedIn but not sure which KPIs to track? Check out this guide to 7 KPIs from LinkedIn analytics that will help grow your business.

Monthly Instagram Likes: What They Mean (& How to Get More)

Do you want more monthly Instagram Likes, but you're not sure how to get started? Check out this guide on what Instagram likes mean (& why they matter!).

Agency Resources: white-label Social Media Posting

Looking for the best white-label social media posting services? Check out this guide to see your top 8 options!

The Best Social Media Reporting Tools You Need to Try

Trying to track your social media ROI, but running into trouble? Check out this list of the best social media reporting tools you can use today!

Facebook Metrics You Need to Track to Increase Revenue

Do you know the best Facebook metrics to track for your marketing reports? Check out this guide to learn which KPIs you need to include to boost your ROI.

Reach vs. Impressions: Why They Matter (by Platform)

Learn the difference between impressions vs reach and how they impact your digital marketing reports. This guide explains what they mean by each platform.

How to Build a Social Media Report to Boost Your ROI

Do you want to build a social media report to improve your marketing strategy and track your ROI? Then check out this tutorial to build a social report today!

Instagram Marketing: 6 KPIs You Need to Have (+3 Helpful Metrics)

Are you reporting your Instagram KPIs in a way that shows tangible results? Read these 6 must-have KPIs for Instagram (plus 3 nice-to-have metrics).