Martech Hub
7 Best Practices in Data Visualization for Marketing Reports
Presenting data in a visual format makes your marketing reports more understandable and engaging. Read on to learn best practices in data visualization
How to Set the Right Goals in Marketing for your Business
Setting goals in marketing gives you focus and a way to monitor progress. But they have to be the right goals. Let's find out how it's done.
How To Make a Facebook Ads Dashboard: 5 Crucial KPIs
Are you trying to build a Facebook Ads dashboard but not sure where to start? Check out this list of 5 crucial KPIs to best measure campaign performance
7 Best Oviond Alternatives to Build Marketing Reports
Are you looking for the best Oviond alternatives for building marketing reports and dashboards? Check out this list of the 7 best reporting tools!
7 Best Web Analytics Metrics To Track For Your Clients In 2022
Are you looking for the best web analytics metrics to track for your clients? Check out this list of the 7 best KPIs to track their performance in 2022!
The Importance of Analytics and Reporting in Business
Understanding analytics and reporting in business can help increase productivity and profit. In this article, we'll show you how!
7 Best Content Marketing Reporting Solutions in 2022
Are you looking for the best way to track your content marketing efforts? Check out this list of the 7 best content marketing reporting tools in 2022!
SEO Content Performance Reviews: The Ultimate Guide
Are you looking for the best ways to show your weekly SEO content performance reviews? Check out our Ultimate Guide for everything you need to know!
OKR vs KPI: What They Are (& What You Need to Know)
Are you trying to understand the difference between OKRs & KPIs and how they fit into your marketing strategy? Find out why you should be using them here.
The 3 Campaign Parameters That Track Engagement
Do you want to know which 3 campaign parameters are recommended to manually track campaigns? Today we look at how UTMS can help improve campaign tracking.
Top Marketing Reporting Tools
Are you looking for the best marketing reporting software to build more effective reports? Check out this list of the top online tools in 2022.
How to Build (& Understand) Your ROAS Calculation
Are you trying to build a more reliable ROAS calculation? Check out how to know your ROAS, why it matters, and what makes a "good" return on ad spend.
How to Use Data to Create MORE Customer-Centric Content
Are you trying to make more customer-centric content? Check out these 9 KPIs you can track today to build a data-based strategy your audience will love.
Search Ranking Reports Made EASY: What They Are (& What to Include)
Are you trying to build search ranking reports that help increase keyword rankings? Read this article to find out which KPIs you need to include.
How To Make a Custom SEO Performance Report (+ Template)
Are you trying to make an SEO performance report to track your company's progress? Check out this article for the 7 essential KPIs you'll want to include.
Digital Marketing Analytics Report: KPIs You Need (by Channel)
Are you building a digital marketing analytics report but need to know which KPIs to include? Check out our expert picks of the 11 KPIs to track today!
Ecommerce Marketing Reports Made Simple: 8 KPIs to Track
Trying to build an eCommerce marketing report to grow your business? Learn 8 KPIs you NEED to track along with the best way to build your reports.
7 Top KPIs for PPC Campaigns You Need to Track
Trying to figure out the right KPIs for PPC campaigns in your marketing reports? Check out this post to learn my top 7 expert picks!
Small Business Dashboard: The Top 7 KPIs Every Company Should Have
Are you trying to build a small business dashboard to track your marketing efforts? Learn the 7 KPIs that every small business should add to their reports!
Brand Marketing Report: What It Is (& How to Make One FAST)
Are you trying to make a brand marketing report but not sure how? Check out this article to learn HOW along with 9 crucial KPIs you need to include!
Content Marketing Dashboards Explained (+9 KPIs to Track)
Trying to build a content marketing dashboard? Check out these 9 KPIs that MOST businesses will want to include to track their content marketing ROI.
SEM Reports 101: What KPIs You Need to Climb the Ranks
Trying to build a SEM report, but not sure what to add to make it even more effective? Check out the 9 KPIs you need to track to climb the ranks today!
Campaign Reports: What They Are & How to Make One
CMO Dashboard: 7 KPIs You Need to Include
Trying to build a CMO dashboard to improve your marketing strategy? Check out this post to learn the 7 KPIs you need to start tracking today!
5 Lead Generation KPIs to Start Tracking Today
Are you looking for the best lead generation KPIs to track your company's growth? Check out these 5 KPIs to learn what you should be tracking today!
5 Conversion Rate Optimization (CRO) KPIs to Track
Looking for the best CRO KPIs to help you get more leads and customers? Check out this post for the top KPIs you should start tracking today!
Paid Search Dashboards: Is There a Better Solution?
Do you want to make a paid search dashboard? Learn which KPIs you need PLUS a frictionless way to share your marketing reports when they're done.
How to Create a Social Media Audit (& the KPIs You Should Track)
Do you want to run a social media audit to improve your marketing strategy? Check out the KPIs you need to track and how to build a social audit today!
Email Campaign Reports: 7 KPIs to Start Tracking Today
Are you trying to build and track your email campaign reports? Learn which KPIs you need to build a better email marketing strategy today!
6 Types of Marketing Report (That You'll Actually Use)
Are you looking for different types of marketing reports that you can use to grow your business? Check out these 6 types of reports you can start using now!
Digital Marketing KPIs You Need to Track Today
Wondering which digital marketing KPIs you need to track? Check out these 7 metrics that will help you create a smarter (& more profitable) marketing strategy.
How to Get the Most from Your Digital Marketing Performance Report
Want to create digital marketing performance reports, but not sure where to start? Check out this guide to learn how to build these reports in under 10 minutes!
What to Include in Your Quarterly Marketing Reports
Looking for the right KPIs to add to your quarterly marketing reports? This guide will show you what to track to refine your marketing strategy.
7 Best Digital Marketing Report Tools to Track Your Efforts
Looking for the best digital marketing report tools to track your efforts? These 7 products will help you boost the ROI from your marketing strategy.
Marketing Audit Report: What They Are & How to Make One
Want to build a marketing audit report but not sure where to start? Check out this guide that includes what they are, why they matter, & how to make your own!
How to Create Google Analytics Custom Reports (2 Methods)
Looking for the best ways to create Google Analytics custom reports? In this post, we'll cover 2 easy methods to get you custom reports FAST.
How to Build a PPC Report (the Easy Way)
Do you want to learn how to build a PPC report without wasting hours of time? Check out these 7 tips to build more profitable PPC reports today!
7 Cross Channel Marketing Tools to Attract (& Track) Leads
Are you looking for the best cross channel marketing tools to grow your business? Check out these 7 tools and how they can improve your marketing efforts today!
How Automated Reporting Saves You Time and Drives More Profit
Are you considering automated reporting, but not sure if it's worth it? Check out these 6 reasons why you should start automating your marketing reports today!
7 Tips for Making a Profitable Email Marketing Report
Are you trying to make a more profitable email marketing report? Check out these 7 tips to get a headstart on improving your email marketing's ROI.
LinkedIn Analytics: 7 KPIs You Need to Track from LinkedIn
Working with LinkedIn but not sure which KPIs to track? Check out this guide to 7 KPIs from LinkedIn analytics that will help grow your business.
How to Make a Marketing Report (That Actually Boosts ROI)
Do you want to learn how to make marketing reports that actually boost your ROI? Check out this post where we teach you how in 4 easy steps!
Monthly Marketing Reports: What KPIs to Include
Looking for the best KPIs to add to your monthly marketing reports? Check out this guide as we break down how to get a bigger ROI from your monthly reports.
Weekly Marketing Reports: What KPIs to Include
Do you want to build weekly marketing reports, but not sure what to include? Check out this guide for all the KPIs you should be tracking!
Daily Marketing Report Sample KPIs: What to Include
Want to create daily marketing reports to increase your ROI, but not sure where to start? Check out this guide to selecting the right KPIs for daily reports!
KPI Reports Explained: What They Are & Why You Need Them
Do you want to start using KPI reports, but not sure how to start? Read this to learn what KPI reports are, why they matter, and how to make them.
13 Most Important Google Analytics KPIs You Should Track
Are you looking for the best Google Analytics KPIs to track to improve your marketing strategy? This guide has the info you need to build better reports
What Is Metrics Reporting (& How Can It Increase Revenue?)
Are you curious about metrics reporting and how it can grow your business? Check out this guide to learn how the right data can drastically boost your ROI.
Your Top 21 KPIs: Marketing Made Easy
Looking for the best KPI marketing metrics to track? Check out this guide to the top 21 KPIs for your marketing reports.
The Problem (and Solution) to Business Metrics Dashboards
Are you struggling to build a marketing report that makes sense to you and your team? Check out the problem and solution to modern business dashboards.
How to Build a Social Media Report to Boost Your ROI
Do you want to build a social media report to improve your marketing strategy and track your ROI? Then check out this tutorial to build a social report today!
3 Ways to Create Marketing Reports for Funnel Tracking
Are you worried that holes in your conversion funnel are costing you money? Read this article to learn 3 methods on how to improve conversion rates today!
Instagram Marketing: 6 KPIs You Need to Have (+3 Helpful Metrics)
Are you reporting your Instagram KPIs in a way that shows tangible results? Read these 6 must-have KPIs for Instagram (plus 3 nice-to-have metrics).
What KPI Metrics Make a Valuable Report for Small Business?
Most marketers are tracking metrics when they need to track KPIs. Read this to learn the difference and see which KPIs you can’t let slip through the cracks.